It also integrates SmartColor, which keeps skin tones in photos and video from getting oversaturated, and 'ultra-low power consumption.'Īllwinner claims their design is more power efficient than competitor Cortex-A7 quad-cores and on a 4,000mAh battery can last 300 hours in standby more or 6 and a half hours of 1080p video playback, 6 hours of 3D gaming (Fishing Joy) and 8 hours of music playback. It supports displays up to 1,280 x 800 and can play back 1080p 60fps video. Still, the Allwinner A33 has quad-core Cortex-A7 processor and a dual-core Mali-400 MP2 GPU. The new Allwinner A33 is touted as the world's first $4 chipset with quad-core processor and it has entered mass production.Ĭosting less than certain cups of coffee it targets 7' to 8' tablets in the $30-$60 range, so we can't expect the A33 to be a speed demon. Chipset maker Allwinner recently announced that it will be entering the 64-bit market but it hasn’t lost its focus on highly affordable white-box tablets where the company's strength lies.